Privacy Policy
Effective date: November 9th 2024
Last updated: December 2025
MindBodyConnection.org / Alkym Ventures AS is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data, in compliance with the General Data Protection Regulation (GDPR).
1. Who We Are
- Company Name: Alkym Ventures AS
- Website: mindbodyconnection.org
- Contact Information: [email protected]
2. Data we collect and why
We collect the following types of data:
Personal Data
When you sign up for our newsletter, waitlist, purchase products, or use our services, we may collect your name, email address, and any information you choose to provide.
Purpose:
To communicate with you, send newsletters, provide service updates, personalize your experience, and process transactions.
Legal Basis:
- Consent (when you opt in to the newsletter, waitlists, or marketing).
- Legitimate Interest (for essential website functionality and customer service).
Transaction Data (via Stripe)
If you make a purchase, we use Stripe to securely process your payment information. We do not store or access your full payment details; Stripe manages all payment data.
Purpose:
To process payments and fulfill orders.
Legal Basis:
- Contractual Necessity (to complete your purchase).
Usage Data (via Google Analytics)
When you visit our website, Google Analytics may automatically collect information such as your IP address, device type, browser type, pages visited, time spent on the site, and general location (city-level).
This data is anonymized where possible and only collected if you consent via the cookie banner.
Purpose:
To understand how visitors use our site, improve website performance, analyze traffic, and optimize the user experience.
Legal Basis:
- Consent (for analytics cookies and tracking technologies).
Cookies and Tracking Technologies
Our website uses cookies to function properly and to provide analytics. Essential cookies run automatically. Analytics cookies (including those used by Google Analytics) are only activated if you provide consent through our cookie banner.
Purpose:
- Essential cookies: Enable core site functionality and security.
- Analytics cookies: Analyze traffic, measure performance, and understand user behavior.
Legal Basis:
- Consent (for non-essential/analytics cookies).
- Legitimate Interest (for essential cookies required for site functionality).
3. How We Use Your Data
We use your personal data for purposes such as:
- Sending newsletters, marketing emails, and product updates (with your consent).
- Providing customer support and responding to inquiries.
- Processing orders and managing transactions through Stripe.
- Delivering digital products and managing your account
- Analyzing website performance and improving user experience (via Google Analytics)
4. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.
5. Sharing Your Data
We do not sell or share your data with third parties, except:
Service Providers: We share data with service providers that help us operate the website, communicate with you, and process transactions (e.g., Kajabi, ConvertKit, Google Forms, and Stripe).
Legal Requirements: If required by law, we may share information to comply with legal obligations.
International Transfers (Google Analytics): Google Analytics may process data outside the EU/EEA, including in the United States. Transfers are made using approved safeguards such as Standard Contractual Clauses (SCCs). Analytics data is collected only if you provide consent.
6. Your Rights
Under GDPR, you have the following rights:
Access: Request a copy of your data.
Correction: Correct inaccurate or incomplete data.
Deletion: Request deletion of your data (right to be forgotten).
Objection: Object to certain data processing activities.
Data Portability: Request a transfer of your data to another provider.
Withdraw Consent: Withdraw your consent at any time (applies to data processed based on consent).
To exercise these rights, please contact us at [email protected]
7. Security of Your Data
We implement technical and organizational measures to protect your data from unauthorized access, alteration, or disclosure. Our payment processor, Stripe, adheres to strict security standards to ensure the safety of your transaction information.
8. Cookies and Tracking
Our website uses essential and non-essential cookies.
You can:
- Accept or reject non-essential cookies through the cookie banner.
- Change your preferences anytime through your browser settings
For detailed information about cookies used, please refer to our Cookie Policy down below.
9. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted on this page with a new “Last updated” date.
Contact Us
For questions or concerns about this Privacy Policy, or to exercise your GDPR rights, please contact us at [email protected]
